Conducting methodical guerrilla user research without monkey business /
"Guerrilla User Research has gotten itself a bad rap because the way in which it is often conducted is not methodical. Through a Hollywood café case study, this presentation will outline exactly how to plan, conduct, and quickly analyze measurable feedback through cost-effective qualitative fi...
Cote: | Libro Electrónico |
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Autres auteurs: | |
Format: | Électronique Vidéo |
Langue: | Inglés |
Publié: |
[Place of publication not identified] :
O'Reilly,
2016.
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Sujets: | |
Accès en ligne: | Texto completo (Requiere registro previo con correo institucional) |