Cargando…
Conducting methodical guerrilla user research without monkey business /
"Guerrilla User Research has gotten itself a bad rap because the way in which it is often conducted is not methodical. Through a Hollywood café case study, this presentation will outline exactly how to plan, conduct, and quickly analyze measurable feedback through cost-effective qualitative fi...
| Clasificación: | Libro Electrónico |
|---|---|
| Otros Autores: | |
| Formato: | Electrónico Video |
| Idioma: | Inglés |
| Publicado: |
[Place of publication not identified] :
O'Reilly,
2016.
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
| LEADER | 00000cgm a2200000Ii 4500 | ||
|---|---|---|---|
| 001 | OR_ocn957677192 | ||
| 003 | OCoLC | ||
| 005 | 20231017213018.0 | ||
| 006 | m o c | ||
| 007 | cr cna|||||||| | ||
| 007 | vz czazuu | ||
| 008 | 160902s2016 xx 036 o vleng d | ||
| 040 | |a UMI |b eng |e rda |e pn |c UMI |d OCLCF |d TOH |d UAB |d ERF |d OCLCO | ||
| 029 | 1 | |a AU@ |b 000067118051 | |
| 035 | |a (OCoLC)957677192 | ||
| 037 | |a CL0500000774 |b Safari Books Online | ||
| 050 | 4 | |a QA76.9.H85 | |
| 049 | |a UAMI | ||
| 100 | 1 | |a Levy, Jaime, |e speaker. | |
| 245 | 1 | 0 | |a Conducting methodical guerrilla user research without monkey business / |c with Jaime Levy. |
| 264 | 1 | |a [Place of publication not identified] : |b O'Reilly, |c 2016. | |
| 300 | |a 1 online resource (1 streaming video file (35 min., 26 sec.)) : |b digital, sound, color | ||
| 336 | |a two-dimensional moving image |b tdi |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 337 | |a video |b v |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 511 | 0 | |a Presenter, Jaime Levy. | |
| 500 | |a Title from title screen (viewed September 1, 2016). | ||
| 520 | |a "Guerrilla User Research has gotten itself a bad rap because the way in which it is often conducted is not methodical. Through a Hollywood café case study, this presentation will outline exactly how to plan, conduct, and quickly analyze measurable feedback through cost-effective qualitative field research. This technique is perfect for stakeholders and teams with little time or low budgets, but desperate for answers to help determine if the value proposition of their digital product is on target."--Resource description page. | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a User-centered system design. | |
| 650 | 0 | |a User interfaces (Computer systems) | |
| 650 | 0 | |a Human-computer interaction. | |
| 650 | 2 | |a User-Computer Interface | |
| 650 | 6 | |a Conception participative (Conception de systèmes) | |
| 650 | 6 | |a Interfaces utilisateurs (Informatique) | |
| 650 | 7 | |a Human-computer interaction. |2 fast |0 (OCoLC)fst00963494 | |
| 650 | 7 | |a User-centered system design. |2 fast |0 (OCoLC)fst01740021 | |
| 650 | 7 | |a User interfaces (Computer systems) |2 fast |0 (OCoLC)fst01163191 | |
| 655 | 4 | |a Electronic videos. | |
| 856 | 4 | 0 | |u https://learning.oreilly.com/videos/~/9781491972502/?ar |z Texto completo (Requiere registro previo con correo institucional) |
| 994 | |a 92 |b IZTAP | ||