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Corporate video production : beyond the board room (and out of the bored room) /
| Call Number: | Libro Electrónico |
|---|---|
| Main Author: | |
| Format: | Electronic eBook |
| Language: | Inglés |
| Published: |
New York :
Routledge,
2017.
|
| Edition: | 2nd ed. |
| Series: | A Focal Press Book
|
| Subjects: | |
| Online Access: | Texto completo (Requiere registro previo con correo institucional) |
Table of Contents:
- Ch. 1. Case studies
- ch. 2. Marketing yourself as a producer
- ch. 3. Video project proposals
- ch. 4. Budgeting the corporate video production
- ch. 5. The role of the producer in corporate video
- ch. 6. Directing corporate videos
- ch. 7. Production coordination
- ch. 8. Corporate scriptwriting
- ch. 9. Legal considerations
- ch. 10. Talent : working with talent, coaching the executive, and appearing on-camera yourself
- ch. 11. Location shooting
- ch. 12. The interview format
- ch. 13. Aesthetic considerations
- ch. 14. Technical considerations
- ch. 15. Training videos
- ch. 16. Marketing and social media
- ch. 17. Corporate events : filming conferences and meetings
- ch. 18. Nonprofit organizations
- ch. 19. Video distribution : live streaming, video on demand, and videoconferencing
- ch. 20. Mobile video production and delivery : smartphones, tablets, drones, and microcameras.