Sweat equity : inside the new economy of mind and body /

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"Go inside the trend that spawned a multi-billion dollar industry for the top five percent Sweat Equity goes inside the multibillion dollar trend toward endurance sports and fitness to discover who's driving it, who's paying for it, and who's profiting. Bloomberg's Jason Kel...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Kelly, Jason, 1973- (Author)
Format: Electronic eBook
Language:Inglés
Published: Hoboken, New Jersey : Bloomberg Press, an imprint of Wiley, [2016]
Series:Bloomberg.
Subjects:
Businesspeople.
Leadership.
Success in business.
Gens d'affaires.
Succès dans les affaires.
BUSINESS & ECONOMICS > Consumer Behavior.
Businesspeople
Leadership
Success in business
Online Access:Texto completo (Requiere registro previo con correo institucional)
Table of Contents:
  • Introduction: Take Your Gym to Work
  • Money Moves
  • On Location
  • Barry and the Art of Boutique Fitness
  • Mob Rules
  • Dress the Part
  • Looking for Meaning
  • Charity Case
  • Work and Working Out
  • Mary's Merry Marathons
  • Money on the Run
  • The Man Makes the Shoe
  • The Money in Color
  • The Guts.

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