Does it work? : 10 principles for delivering true business value in digital marketing /

Bibliographic Details
Call Number:Libro Electrónico
Main Authors: Atchison, Shane (Author), Burby, Jason (Author)
Other Authors: Sorrell, Martin, 1945- (writer of foreword.)
Format: Electronic eBook
Language:Inglés
Published: New York : McGraw-Hill Education, [2015]
Edition:Version 1.0.
Subjects:
Marketing > Management.
Internet marketing.
Advertising.
Business planning.
Marketing > Gestion.
Marketing sur Internet.
Advertising
Business planning
Internet marketing
Marketing > Management
Online Access:Texto completo (Requiere registro previo con correo institucional)
Description
Physical Description:1 online resource (1 volume) : illustrations
Bibliography:Includes bibliographical references and index.
ISBN:9780071847872
0071847871

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