The small big : small changes that spark big influence /

Drawing from extensive research in the new science of persuasion, Steve J. Martin, Noah J. Goldstein and Robert B. Cialdini, prove that small changes can make a big difference.

Bibliographic Details
Call Number:Libro Electrónico
Main Authors: Martin, Steve J. (Author), Goldstein, Noah J. (Author), Cialdini, Robert B. (Author)
Format: Electronic Audio
Language:Inglés
Published: [Old Saybrook] : Tantor Audio, 2014.
Edition:Unabridged.
Subjects:
Change (Psychology)
Influence (Psychology)
Persuasion (Psychology)
Organizational change.
Organizational Innovation
Changement (Psychologie)
Influence (Psychologie)
Changement organisationnel.
BUSINESS & ECONOMICS > General.
Downloadable audio books.
Audiobooks.
Livres audio.
Online Access:Texto completo (Requiere registro previo con correo institucional)

Internet

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