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X : the experience when business meets design /

"Welcome to a new era of business in which your brand is defined by those who experience it. Customer experience is the new marketing and it's also one of the hottest trends in business right now. Also known as CX, executives, strategists, and agencies alike are learning that the digital c...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Solis, Brian
Format: Électronique eBook
Langue:Inglés
Publié: Hoboken, New Jersey : John Wiley & Sons, 2015.
Sujets:
Accès en ligne:Texto completo (Requiere registro previo con correo institucional)