Cita APA (7a ed.)

King, K. A. (2015). The complete guide to B2B marketing: New tactics, tools, and techniques to compete in the digital economy. Pearson Education.

Cita Chicago Style (17a ed.)

King, Kim Ann. The Complete Guide to B2B Marketing: New Tactics, Tools, and Techniques to Compete in the Digital Economy. Upper Saddle River, New Jersey: Pearson Education, 2015.

Cita MLA (8a ed.)

King, Kim Ann. The Complete Guide to B2B Marketing: New Tactics, Tools, and Techniques to Compete in the Digital Economy. Pearson Education, 2015.