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Mobile & social game design : monetization methods and mechanics /

IntroductionThe Changing TideWhat This Book Is NotWhat Is a Social Game? Are Mobile Games Social? Meet Your CompetitionBBS Games and MUDsMMOsJust Being Multiplayer Doesn't Make You SocialGreat Mobile Games ARE SocialInterview with Words with Friends Creators, The BettnersHistory of Game Monetiz...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Fields, Tim
Format: Electronic eBook
Language:Inglés
Published: Boca Raton : CRC Press, Taylor & Francis Group, [2014]
Edition:Second edition.
Subjects:
Online Access:Texto completo (Requiere registro previo con correo institucional)
Table of Contents:
  • Front Cover; Contents; About the Author; Chapter 1: Introduction; Chapter 2: What Is a Social Game? Are Mobile Games Social?; Chapter 3: History of Game Monetization; Chapter 4: Why Create a Social or Mobile Game?; Chapter 5: Industry Terms and Metrics; Chapter 6: What Is a Social Network?; Chapter 7: How to Acquire, Keep, and Regain Users; Chapter 8: Monetization Strategies; Chapter 9: Virtual Goods; Chapter 10: Currency; Chapter 11: Conclusions; Back Cover.