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Whoever tells the best story wins : how to use your own stories to communicate with power and impact /
Better than any other communication tool, stories explain who you are, what you want ... and why it matters. In presentations, department meetings, over lunch - any place you make a case for new customers, more business, or your next big idea - you'll have greater impact if you have a compellin...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
AMACOM/American Management Association,
[2015]
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| Edición: | Second edition. |
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Cover; Title; Copyright; Contents; Acknowledgments; Introduction; Part One: Thinking in Story; 1. Story Thinking; 2. Story Is Experience Reconstituted; 3. Learning to Tell Stories; 4. It's All Storytelling; Part Two: Finding Stories to Tell; 5. Who-I-Am Stories; 6. Why-I-Am-Here Stories; 7. Teaching Stories; 8. Vision Stories; 9. Value-in-Action Stories; 10. I-Know-What-You-Are-Thinking Stories; Part Three: Perfecting the Craft; 11. Sensory Details Make Stories Experiential; 12. The Gift of Brevity; 13. Storytelling by Committee; 14. Point of View; 15. Story Listening; 16. Borrowing Genius.
- Appendix: Teaching StorytellingBibliography; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; R; S; T; U; V; W; About the Author; Free Sample Chapter from Training That Delivers Results.