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Fundraising the SMART way : predictable, consistent income growth for your charity /

Strategic planning and tactical fundraising can maximize income and minimize costs Fundraising is the lifeblood of the nonprofit, and, successful or otherwise, determines the organization's ability to provide for the group it serves. Every organization attempts to lower overhead while increasin...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Bristol, Ellen (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken, New Jersey : John Wiley & Sons, [2014]
Colección:AFP/Wiley fund development series.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:Strategic planning and tactical fundraising can maximize income and minimize costs Fundraising is the lifeblood of the nonprofit, and, successful or otherwise, determines the organization's ability to provide for the group it serves. Every organization attempts to lower overhead while increasing donations, but this often proves to be impossible within existing frameworks. Effective fundraising - increasing donations while engaging more donors and lowering costs - requires a sound strategy that turns major roadblocks into minor hurdles that are easily overcome. It's not about trying ha.
Notas:Includes index.
Descripción Física:1 online resource (1 volume) : illustrations
ISBN:9781118640241
1118640241
1118640187
9781118640180
9781118640333
1118640330