Social media marketing for dummies /

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"Social media marketing is a fast, affordable, and effective way to reach your customers - but it's competitive and always evolving. This friendly guide distills the core concpets, trends, and recommendations down to bite-sized nuggets, giving you expert and approachable guidance on using...

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Bibliographic Details
Call Number:Libro Electrónico
Main Authors: Singh, Shiv (Author), Diamond, Stephanie (Author)
Format: Electronic eBook
Language:Inglés
Published: Hoboken, NJ : John Wiley & Sons, [2015]
Edition:3rd edition.
Series:--For dummies.
Subjects:
Internet marketing.
Online social networks.
Consumer behavior.
Marketing sur Internet.
Réseaux sociaux (Internet)
Consommateurs > Comportement.
COMPUTERS > Internet > General.
Online Access:Texto completo (Requiere registro previo con correo institucional)
Table of Contents:
  • Introduction
  • Getting started with social media marketing
  • Practicing SMM on the social web
  • Reaching your audience via mainstream social platforms
  • Getting your message to connectors
  • Old marketing is new again with SMM
  • The part of tens.

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