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Death to all sacred cows
Three award-winning advertising executives prove that in business, Sacred Cows deserve to die. Don't get us wrong. While the authors have nothing against cows in general-they love steak-they do have a problem with Sacred Cows. Blindly doing things because ... well ... that's the way they&#...
| Call Number: | Libro Electrónico |
|---|---|
| Main Author: | |
| Other Authors: | |
| Format: | Electronic Audio |
| Language: | Inglés |
| Published: |
[United States] :
Tantor Media, Inc. : Made available through hoopla,
2008.
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| Edition: | Unabridged. |
| Subjects: | |
| Online Access: | Texto completo (Requiere registro previo con correo institucional) |