Loading…
Table of Contents:
  • Cover
  • Contents
  • About the author
  • Publisher's acknowledgements
  • Author's acknowledgements
  • Introduction: The Spark
  • Habit 1: Start an electric conversation
  • Habit 2: Break the management rules
  • Habit 3: Lead the creative choices
  • Habit 4: Become a talent impresario
  • Habit 5: Know why you do what you do
  • Habit 6: Connect through shared values
  • Habit 7: Build a business playground
  • Habit 8: Balance focus with freedom
  • Habit 9: Demolish idea barriers
  • Habit 10: Encourage collisions
  • Ten creative business myths debunked
  • Index