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Designing and conducting survey research : a comprehensive guide /

"This book is a comprehensive, practical guide to conducting survey research. The book covers all major components of the method, including construction of the instrument, administration of the process, and analysis and reporting of results. The authors de-mystify statistics and enable readers...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Rea, Louis M.
Otros Autores: Parker, Richard A. (Richard Allen), 1947-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: San Francisco, CA : Jossey-Bass, 2014.
Edición:Fourth edition.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:"This book is a comprehensive, practical guide to conducting survey research. The book covers all major components of the method, including construction of the instrument, administration of the process, and analysis and reporting of results. The authors de-mystify statistics and enable readers to conduct a sample survey research project from initial conception of the research focus to the preparation of the final report, including basic statistical analysis of the data"--
Descripción Física:1 online resource
Bibliografía:Includes bibliographical references and index.
ISBN:9781118767009
1118767004
9781118767023
1118767020
1118767039
9781118767030
9781322060606
1322060606