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Color forecasting for fashion /
Color is a powerful selling tool. It is the first thing to catch the consumer's eye in the shop window. Get the color choice wrong and an entire range can stay on the racks. So, how do colors arrive on the runway or the sales floor and why do different companies all seem to choose similar color...
| Call Number: | Libro Electrónico |
|---|---|
| Main Authors: | , |
| Format: | Electronic eBook |
| Language: | Inglés |
| Published: |
London :
Laurence King Publishing,
2012.
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| Series: | Portfolio skills. Fashion & textiles.
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| Subjects: | |
| Online Access: | Texto completo (Requiere registro previo con correo institucional) |