APA (7th ed.) Citation

Krypel, M. (2014). Refining design for business: Using analytics, marketing, and technology to inform customer-centric design. Peachpit.

Chicago Style (17th ed.) Citation

Krypel, Michael. Refining Design for Business: Using Analytics, Marketing, and Technology to Inform Customer-centric Design. [San Francisco, Calif.]: Peachpit, 2014.

MLA (8th ed.) Citation

Krypel, Michael. Refining Design for Business: Using Analytics, Marketing, and Technology to Inform Customer-centric Design. Peachpit, 2014.