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Salesforce.com for dummies /
Your fun and easy introduction to Salesforce.com and its latest tools. The frontrunner in the customer relationship management (CRM) market, Salesforce.com has a rapidly expanding influence over the way companies across the globe interact with their clientele. Salesforce.com For Dummies lends you an...
| Cote: | Libro Electrónico |
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| Auteur principal: | |
| Autres auteurs: | |
| Format: | Électronique eBook |
| Langue: | Inglés |
| Publié: |
Hoboken, NJ :
John Wiley & Sons, Inc.,
[2014]
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| Édition: | 5th edition. |
| Collection: | --For dummies.
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| Sujets: | |
| Accès en ligne: | Texto completo (Requiere registro previo con correo institucional) |
Table des matières:
- Salesforce basics. Looking over Salesforce ; Navigating Salesforce ; Personalizing your system
- Keeping track of customer relationships. Managing accounts ; Developing contacts ; Collaborating with Chatter ; Managing activities ; Sending e-mail
- Driving sales with Sales Cloud. Prospecting leads ; Tracking opportunities ; Tracking products and price books ; Managing your partners
- Optimizing marketing with Marketing Cloud. Driving demand with campaigns ; Driving sales effectiveness with content management
- Delighting customers with Service Cloud. Performing fast and accurate support ; Managing your contact center with Service Cloud
- Measuring overall business performance. Analyzing data with reports ; Seeing the big picture with dashboards
- Designing the solution with Force.com. fine-tuning the configuration ; Customizing Salesforce with force.com ; Extending beyond CRM with the platform ; Migrating and maintaining your data
- The part of tens. Ten ways to drive more productivity ; Ten keys to a successful implementation.