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The road to reinvention : how to drive disruption and accelerate transformation /
"Companies, communities, and individuals fall for many reasons, but one of the most common--and easily avoidable--is the failure to reinvent. When people and organizations rest on prior successes rather than driving purposeful transformation, they discover too late that they have lost their mar...
| Call Number: | Libro Electrónico |
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| Main Author: | |
| Format: | Electronic eBook |
| Language: | Inglés |
| Published: |
San Francisco, CA :
Jossey-Bass,
[2014]
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| Edition: | First edition. |
| Subjects: | |
| Online Access: | Texto completo (Requiere registro previo con correo institucional) |
Table of Contents:
- The Road to Reinvention: How to Drive Disruption and Accelerate Transformation; Copyright; Contents; Introduction; Chapter 1: Disrupt or Be Disrupted; Make the Leap to Reinvention; Learn the Lessons of the Fall; Join Reinvention's Rise; A New Spin on Reinvention; Fighting Crime with Jewelry: The Reinvention of Social Responsibility; Avoid the Riskiest Move of All; Detroit: Catalyst for Change; Chapter 2: Embrace the Reinvention Ethos; Eight Principles That Define the Reinvention Ethos; Principle 1: Let Go of the Past; Principle 2: Encourage Courage; Principle 3: Embrace Failure.
- Principle 4: Do the OppositePrinciple 5: Imagine the Possibilities; Principle 6: Put Yourself Out of Business; Principle 7: Reject Limits; Principle 8: Aim Beyond; Put It All Together; Detroit: Catalyst for Change; Chapter 3: Cannibalize Your Own Product; See with Your Customer's Eye; Launch a New Version; Refocus to Reinvent; Bet Your Assets; Find the 10X Factor; Detroit: Catalyst for Change; Chapter 4: Retool Your Operations; Clear Away Cannonballs; Reinvent Your Market's Model; Innovate Your Operation; Never Let Processes Grow Stale; Detroit: Catalyst for Change.
- Chapter 5: Create Vivid ExperiencesThe Five Senses Test; Make Wishes Come True; Avoid the Curse of Inconsistency; Get Inspired: From Geeks to Dolls; Make 'Em Feel-and Buy!; Detroit: Catalyst for Change; Chapter 6: Tell a Memorable Story; Reinvent Your Story's Purpose; Reinvent Your Communication; Manage Expectations; Be a Firebrand; Detroit: Catalyst for Change; Chapter 7: Overhaul Your Culture; Hit the Cultural Reset Button; Learn the Six Rules of Creative Cultures; Fuel Passion; Hunt and Kill Assumptions; Never Stand Still; Embrace Oddball Ideas; Stick It to the Man; Fight to Win.
- Change the GuardFollow the Power of Rituals; Daily Huddle; Innovation Days; The Lineup; Acknowledging Family; Lead Without Title; Detroit: Catalyst for Change; Chapter 8: Reimagine Your Customer; Accept the Death of One Size Fits All; Adam or Eve?; Forever Young?; From Coast to Coast; An Apple a Day; Choose Your Coffee Table and Your Magazine; Disrupt Distribution; Discover New Routes; Reach Up; Reach Down; Plug into Other Industries; Hold the Postage; Add the Postage; Innovate Now, Before It's Too Late; Detroit: Catalyst for Change; Chapter 9: Transform Your Career; Create Plan Z.
- Draw Up Your Personal Reinvention PlanExplore the Many Flavors of Reinvention; The Miles Davis; The Butterfly; The Bill Gates; The Curve Jump; The Passion Leap; The Adventure; Face Down Inevitable Obstacles; Detroit: Catalyst for Change; Chapter 10: Forge Your Legacy; Choose: Giver or Taker?; Be → Do → Have; Decide How You Want to Be Remembered; Expand Your Scorecard; Empathy; Compassion; Courage; Positivity; Discipline; Creativity; Grit; Trouncing Your Obstacles; Never Embolden the Naysayers; Learn from Setbacks; Tackle Your Temptations; Detroit: Catalyst for Change; Conclusion; Notes.