Pitch perfect : the art of promoting your app on the Web /

The Must-Have Promotion Guide for Every App and Hardware Developer! Developing your product took lots of hard work over months, nights, and weekends filled with blood, sweat, and tears. Don't abandon it now. Shower your app with the quality promotion it deserves! Erica Sadun and Steve Sande hel...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Sadun, Erica
Other Authors: Sande, Steve
Format: Electronic eBook
Language:Inglés
Published: Upper Saddle River, NJ : Addison-Wesley, ©2013.
Subjects:
Selling > Computer programs.
Application software > Internet marketing.
Web applications > Internet marketing.
Internet marketing > Blogs.
Logiciels > Vente.
Marketing sur Internet > Blogues.
Internet marketing.
Blogs.
Online Access:Texto completo (Requiere registro previo con correo institucional)
Table of Contents:
  • How blogs work
  • The attractive product
  • Crafting your pitch
  • Pitching do's and don'ts
  • Case studies
  • Preparing for PR
  • The care and feeding of your blogger
  • Worksheets and checklists.

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