Think like a rock star : how to create social media and marketing strategies that turn customers into fans /

Identifying easily replicable marketing strategies of top brands such as Dell; Ford; Patagonia; and Red Bull; as well as top stars like Lady Gaga; Taylor Swift; and Johnny Cash; this book shows you how to connect and engage with customers both online and offline to create a truly fan-centric brand....

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Collier, Mack
Format: Electronic eBook
Language:Inglés
Published: New York : McGraw-Hill Education, ©2013.
Subjects:
Social media.
Internet marketing.
Social Media
Marketing sur Internet.
Médias sociaux.
social media.
Internet marketing
Social media
Online Access:Texto completo (Requiere registro previo con correo institucional)

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Texto completo (Requiere registro previo con correo institucional)

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