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Model business letters, emails and other business documents /

In business, communication counts. If written clearly and structured well, your letters, emails, reports and other documents will achieve better results. This book is a practical and comprehensive guide that not only tells you how to do this, but also gives you easy to use examples that you can lift...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Taylor, Shirley
Other Authors: Gartside, L. (Leonard)
Format: Electronic eBook
Language:Inglés
Published: Harlow : Pearson, ©2012.
Edition:7th ed.
Subjects:
Online Access:Texto completo (Requiere registro previo con correo institucional)
Table of Contents:
  • Communication : an overview. The importance of building relationships
  • both orally and in writing ; Sentence construction matters
  • Business writing basics. 21st century business language ; Structuring messages logically ; Presentation matters
  • Electronic communication. Email etiquette ; Writing online : websites, blogs and social networking ; Customer care online
  • Routine business transactions. Inquiries and replies ; Quotations, estimates and tenders ; Orders and their fulfillment ; Invoicing and settling of accounts ; Letters requesting payment ; Credit and status inquiries ; A typical business transaction (correspondence and documents)
  • General business correspondence. Internal correspondence ; Secretarial and administrative correspondence ; Meetings documentation ; Personnel ; Reports and proposals
  • Creative and persuasive documents. Complaints and adjustments ; Goodwill messages ; Notices, advertisements, information sheets and handouts ; Circulars ; Sales letters and voluntary offers ; Publicity material ; Business plans
  • Appendix 1 : Spoken and written forms of address
  • Appendix 2 : The A
  • Z of alternative words
  • Appendix 3 : How to write reports in plain English.