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Shoot to sell : make money producing special interest videos /
Producing and Distributing Special Interest Videos is a step-by-step, do-it-yourself guide for successfully producing, selling and marketing videos without a huge financial investment for anyone who has an idea or expertise that they want to showcase in video. Learn how to successfully create and ma...
| Clasificación: | Libro Electrónico |
|---|---|
| Autores principales: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Burlington, MA :
Focal Press,
2013.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Special interest videos and the world of video publishing
- Types of special interest videos
- Choosing a successful topic
- Researching your topic
- Finding a partner
- Budgeting
- Funding your project
- Pre-production
- Outlining your project
- Scripts, storyboards, and shot lists
- Coordinating the shoot
- Permissions : releases and permits
- Equipment
- Basic camera shots, lighting, and audio
- Shooting your special interest video
- Shooting an interview
- Shooting a stage presentation
- Producing videos without a camera
- Post-production
- Pricing your video
- Fulfillment
- Distributing your SIV through others
- Protecting yourself from piracy
- Expanding your product line fast
- Selling online without a website
- Choosing a domain name
- Your own hosting account
- Building your own website
- Membership programs
- Copywriting
- Shopping carts and payment solutions
- Introduction to marketing
- Marketing plans and sales funnels
- Direct response marketing
- Email marketing basics
- Video marketing basics
- Social media marketing
- Other forms of marketing
- It's a wrap.