Manager's guide to online marketing /

A COMPREHENSIVE CRASH COURSE FOR MASTERING TODAY'S MOST IMPORTANT MARKETING PLATFORM Online marketing has evolved far beyond just websites and banner ads. Your business's credibility now rests on the ability not to just embrace digital platforms but to coordinate a broad spectrum of media...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Weaver, Jason
Format: Électronique eBook
Langue:Inglés
Publié: New York : McGraw-Hill, ©2013.
Collection:Briefcase book.
Sujets:
Internet marketing.
Web search engines.
Branding (Marketing)
Electronic commerce.
Marketing sur Internet.
Moteurs de recherche sur Internet.
Stratégie de marque.
Commerce électronique.
branding.
Electronic commerce
Internet marketing
Web search engines
Commerce.
Business & Economics.
Marketing & Sales.
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