Managing major sports events : theory and practice /
The hosting of major sporting events can be a key tool in the development of cities and countries around the world. If carried out effectively these events can not only bring prestige to an area but can leave the local population with a legacy of improved infrastructure and facilities. Managing Majo...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
New York, N.Y. :
Routledge,
Ã2013.
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Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- The world of major sports events
- Bidding for an event
- Leading and setting up an organizing committee
- Planning major sports events
- Workforce management: building high-functioning organizing committees
- Marketing, sponsorship, and look-feel
- Venues and venuization
- The media
- Stakeholder relations and protocol
- Ceremonies
- Risk management and security
- Technology
- Games-time
- Closure
- Legacy and sustainability
- Other considerations.