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Learn to take full advantage of search and social media for B2B marketing Business-to-business marketers have been slow to enter the online marketing arena, but now that the impact of search and social media marketing in the consumer marketplace is clearly documented, B2B marketers are ready for a c...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Ginty, Maura
Other Authors: Vaccarello, Lauren, Leake, William
Format: Electronic eBook
Language:Inglés
Published: Hoboken, N.J. : J. Wiley & Sons, ©2012.
Series:Serious skills.
Subjects:
Industrial marketing.
Internet marketing.
Digital media.
Marketing industriel.
Marketing sur Internet.
Médias numériques.
BUSINESS & ECONOMICS > E-Commerce > Internet Marketing.
BUSINESS & ECONOMICS > Mail Order.
BUSINESS & ECONOMICS > Marketing > Direct.
BUSINESS & ECONOMICS > Marketing > Multilevel.
BUSINESS & ECONOMICS > Marketing > Telemarketing.
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