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Propel : five ways to amp up your marketing and accelerate business /
What does American Express have in common with a one-woman meat vendor in Malaysia? Surprisingly, the answer is a "lot." In today's competitive marketplace, size doesn't matter. Success for every organization boils down to five keys: strategy, story, strength, simplicity, and spe...
| Call Number: | Libro Electrónico |
|---|---|
| Main Author: | |
| Format: | Electronic eBook |
| Language: | Inglés |
| Published: |
Pompton Plains, NJ :
Career Press,
©2012.
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| Subjects: | |
| Online Access: | Texto completo (Requiere registro previo con correo institucional) |
Table of Contents:
- Strategy : set your course for success
- Story : connect with the people who matter most
- Strength : boost your efforts by extending your reach
- Simplicity : keep the plan and process straightforward
- Speed : accelerate and move forward.