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00000cam a2200000Ia 4500 |
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OR_ocn816351297 |
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OCoLC |
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20231017213018.0 |
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m o d |
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cr unu|||||||| |
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121107s2012 nyua o 001 0 eng d |
| 040 |
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|a UMI
|b eng
|e pn
|c UMI
|d VT2
|d OCLCO
|d COO
|d DEBSZ
|d TEFOD
|d OCLCF
|d TEFOD
|d OCLCQ
|d TOH
|d RDF
|d EBLCP
|d OCLCO
|d OCL
|d OCLCQ
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| 019 |
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|a 815725917
|a 1164497503
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| 020 |
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|a 9780071770804
|q (electronic bk.)
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| 020 |
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|a 0071770801
|q (electronic bk.)
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| 020 |
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|z 0071770801
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| 020 |
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|z 0071770143
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| 020 |
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|z 9780071770149
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| 029 |
1 |
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|a AU@
|b 000050240035
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| 029 |
1 |
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|a DEBSZ
|b 378275054
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| 035 |
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|a (OCoLC)816351297
|z (OCoLC)815725917
|z (OCoLC)1164497503
|
| 037 |
|
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|a CL0500000173
|b Safari Books Online
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| 037 |
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|a 25B64A2F-AF29-4107-B228-0951077D9B64
|b OverDrive, Inc.
|n http://www.overdrive.com
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| 050 |
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4 |
|a HF5825
|b .H44 2012
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| 082 |
0 |
4 |
|a 808.06/6659
|2 23
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| 049 |
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|a UAMI
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| 100 |
1 |
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|a Hershkowitz-Coore, Sue.
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| 245 |
1 |
0 |
|a Power sales writing :
|b using communication to turn prospects into clients /
|c Sue Hershkowitz-Coore.
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| 250 |
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|a Expanded 2nd ed.
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| 260 |
|
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|a New York :
|b McGraw-Hill,
|c ©2012.
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| 300 |
|
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|a 1 online resource (xiii, 225 pages) :
|b illustrations
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| 336 |
|
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|a text
|b txt
|2 rdacontent
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| 337 |
|
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|a computer
|b c
|2 rdamedia
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| 338 |
|
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|a online resource
|b cr
|2 rdacarrier
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| 588 |
0 |
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|a Print version record.
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| 500 |
|
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|a "Featuring all new online and social media tactics"--Cover.
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| 500 |
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|a Includes index.
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| 505 |
0 |
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|a Cover page -- POWER SALES WRITING -- Copyright Page -- Dedication -- Contents -- ACKNOWLEDGMENTS -- INTRODUCTION -- PART ONE GETTING STARTED -- CHAPTER 1 GETTING STARTED -- CHAPTER 2 PLAN IT: SAVE UP TO 80 PERCENT OF WRITING TIME -- CHAPTER 3 DO IT: WHY BEING CREATIVE IS LESS IMPORTANT THAN YOU THINK -- CHAPTER 4 CHECK IT: THE FAILURE PROOF STEP -- PART TWO THE PSYCHOLOGY OF PERSUASIVE WRITING -- CHAPTER 5 CREATE A SELLING MESSAGE THAT BUILDS SALES -- CHAPTER 6 CONNECT THE DOTS TO SELL MORE -- CHAPTER 7 BE LIKABLE TO WIN THE BUSINESS
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| 505 |
8 |
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|a CHAPTER 8 USE SOCIAL MEDIA TRENDS TO WRITE MORE PERSUASIVE E-MAILS -- PART THREE SUCCESSFUL PROSPECTING WITH E-MAIL -- CHAPTER 9 WRITE "COLD E-MAIL" MESSAGES THAT GET RESULTS -- CHAPTER 10 CRAFT POWERFUL SUBJECT LINES -- CHAPTER 11 ASK FOR WHAT YOU WANT-AND GET IT! -- CHAPTER 12 BUILD INTEREST TO SELL MORE EASILY -- PART FOUR BRAND YOURSELF AS A PROFESSIONAL -- CHAPTER 13 USE THE LANGUAGE OF BUSINESS TO DRIVE PROFITS -- CHAPTER 14 HOW NOT TO BE YOUR OWN WORST ENEMY -- CHAPTER 15 GET RESULTS, NOT RIDICULE -- CHAPTER 16 E-MAIL ON A SMARTPHONE: USE THIS, NOT THAT -- PART FIVE KEEPING CUSTOMERS HAPPY
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| 505 |
8 |
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|a CHAPTER 17 WRITE "BAD NEWS" MESSAGES-AND KEEP CUSTOMERS HAPPY -- CHAPTER 18 WHAT TO SAY WHEN "I'M SORRY" DOESN'T WORK -- CHAPTER 19 HOW TO FOLLOW UP WHEN YOU'RE IGNORED-OR WORSE -- PART SIX BONUS TO USE RIGHT NOW! -- CHAPTER 20 WRITING AWESOME PROSPECTING E-MAILS -- CHAPTER 21 WRITING AMAZING FOLLOW-UP E-MAILS -- CHAPTER 22 ENHANCE YOUR WORTH -- INDEX -- ABOUT THE AUTHOR
|
| 590 |
|
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|a O'Reilly
|b O'Reilly Online Learning: Academic/Public Library Edition
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| 650 |
|
0 |
|a Advertising copy.
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| 650 |
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0 |
|a Sales letters.
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| 650 |
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0 |
|a Business writing.
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| 650 |
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0 |
|a Business report writing.
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| 650 |
|
6 |
|a Publicité
|x Rédaction.
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| 650 |
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6 |
|a Lettres publicitaires.
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| 650 |
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6 |
|a Style commercial.
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| 650 |
|
7 |
|a sales letters.
|2 aat
|
| 650 |
|
7 |
|a Business report writing.
|2 fast
|0 (OCoLC)fst00842879
|
| 650 |
|
7 |
|a Advertising copy.
|2 fast
|0 (OCoLC)fst00797842
|
| 650 |
|
7 |
|a Business writing.
|2 fast
|0 (OCoLC)fst00842936
|
| 650 |
|
7 |
|a Sales letters.
|2 fast
|0 (OCoLC)fst01103832
|
| 650 |
|
7 |
|a Commerce.
|2 hilcc
|
| 650 |
|
7 |
|a Business & Economics.
|2 hilcc
|
| 650 |
|
7 |
|a Advertising.
|2 hilcc
|
| 776 |
0 |
8 |
|i Print version:
|a Hershkowitz-Coore, Sue.
|t Power sales writing.
|b Expanded 2nd ed.
|d New York : McGraw-Hill, ©2012
|z 9780071770149
|w (DLC) 2012359315
|w (OCoLC)721903671
|
| 856 |
4 |
0 |
|u https://learning.oreilly.com/library/view/~/9780071770149/?ar
|z Texto completo (Requiere registro previo con correo institucional)
|
| 938 |
|
|
|a Askews and Holts Library Services
|b ASKH
|n AH26368202
|
| 938 |
|
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|a ProQuest Ebook Central
|b EBLB
|n EBL6255798
|
| 938 |
|
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|a Internet Archive
|b INAR
|n powersaleswritin0000hers_u2i1
|
| 994 |
|
|
|a 92
|b IZTAP
|
