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Bricks matter : the role of supply chains in building market-driven differentiation /

This guide shows how to identify market risks and opportunities and translate these into winning tactics. Business cases highlight how business leaders are winning through market-driven approaches.

Bibliographic Details
Call Number:Libro Electrónico
Main Author: Cecere, Lora M.
Other Authors: Chase, Charles W.
Format: Electronic eBook
Language:Inglés
Published: Hoboken, New Jersey : Wiley, 2012.
Subjects:
Online Access:Texto completo (Requiere registro previo con correo institucional)

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