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|a Edson, John,
|d 1966-
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245 |
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|a Design like Apple :
|b seven principles for creating insanely great products, services, and experiences /
|c John Edson.
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260 |
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|a Hoboken, N.J. :
|b Wiley,
|c 2012.
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|a 1 online resource (192 pages)
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|a Design Makes All the Difference -- Design the Organization -- The Product Is the Marketing -- Design Is Systems Thinking -- Design Out Loud -- Design Is for People -- Design Like Apple.
|
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|a "Apple sees design as a tool for creating beautiful experiences that convey a point of view down to the smallest detail--from the tactile feedback of keyboard to the out-of-the-box experience of an iPhone package. And all of these capabilities are founded in a deep and rich embrace of what it means to be a designer. Design Like Apple uncovers the lessons from Apple's unique approach to product creation, manufacturing, delivery, and customer experience"--Provided by publisher
|
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|a Includes bibliographical references and index.
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546 |
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|a English.
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|a O'Reilly
|b O'Reilly Online Learning: Academic/Public Library Edition
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|a Apple Computer, Inc.
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|a Product design.
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|a Customer services.
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650 |
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|a Marketing.
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650 |
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6 |
|a Conception de produit.
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650 |
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6 |
|a Service à la clientèle.
|
650 |
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6 |
|a Marketing.
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|a marketing.
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|a TECHNOLOGY & ENGINEERING
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|i Print version:
|a Edson, John, 1966-
|t Design like Apple.
|d Hoboken, N.J. : Wiley, 2012
|z 9781118290316
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