Think like a futurist : know what changes, what doesn't, and what's next /

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Push past resistance to discover and own new business territories Think Like a Futurist shows how to track changes, explore questions, and engage in new thinking that connects today's pressures with tomorrow's realities. Cecily Sommers shows how to apply long-term focus and strategies to n...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Sommers, Cecily, 1961-
Format: Electronic eBook
Language:Inglés
Published: San Francisco : Jossey-Bass, ©2012.
Edition:1st ed.
Subjects:
Business forecasting.
Strategic planning.
Diffusion of innovations.
New products.
Creative thinking.
Organizational change.
Diffusion of Innovation
Organizational Innovation
Prévision commerciale.
Planification stratégique.
Innovations > Diffusion.
Changement organisationnel.
BUSINESS & ECONOMICS > Forecasting.
Business forecasting
Creative thinking
Diffusion of innovations
New products
Organizational change
Strategic planning
Online Access:Texto completo (Requiere registro previo con correo institucional)
Table of Contents:
  • Know: The Four Forces of Change
  • New: The Zone of Discovery
  • Do: The 5 Percent Rule
  • What's Next Toolkit.

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