Personal branding for dummies /

Learn how to create and maintain your personal brand. With the help of this guide, you'll establish a professional presence and personal brand identity to keep yourself distinguished in the business world.

Bibliographic Details
Call Number:Libro Electrónico
Main Author: Chritton, Susan L.
Format: Electronic eBook
Language:Inglés
Published: Hoboken, NJ : Wiley, 2012.
Series:--For dummies.
Subjects:
Branding (Marketing)
Success in business.
Stratégie de marque.
Succès dans les affaires.
branding.
BUSINESS & ECONOMICS > Careers > General.
BUSINESS & ECONOMICS > Personal Success.
Online Access:Texto completo (Requiere registro previo con correo institucional)
Table of Contents:
  • Introduction
  • Why is personal branding important?
  • Knowing your brand
  • Communicating your brand with the world
  • Controlling your brand ecosystem
  • The part of tens.

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