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Innovative promotions that work : a quick guide to the essentials of effective design /
Billions of dollars are spent every year on promotions, and for some, the payoff is huge.
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Gloucester, Mass. :
Rockport Publishers,
©2011.
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
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| 100 | 1 | |a Cyr, Lisa. | |
| 245 | 1 | 0 | |a Innovative promotions that work : |b a quick guide to the essentials of effective design / |c Lisa L. Cyr. |
| 246 | 1 | |i At head of title: |a Graphic workshop | |
| 260 | |a Gloucester, Mass. : |b Rockport Publishers, |c ©2011. | ||
| 300 | |a 1 online resource (192 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 588 | 0 | |a Print version record. | |
| 505 | 0 | |a Cover -- Title -- Contents -- Introduction -- Image and Brand-Building Promotions -- Be Inspired -- Invitations, Announcements, and Cards -- The Big Idea -- Keepsake Promotions -- Get Production Savvy -- Publication and Newsletter Promotions -- Treading New Ground -- Campaigns -- Directory of Suppliers and Manufacturers -- Directory of Contributors -- About the Author | |
| 520 | |a Billions of dollars are spent every year on promotions, and for some, the payoff is huge. | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Graphic arts |x Vocational guidance. | |
| 650 | 0 | |a Sales promotion |v Case studies. | |
| 650 | 0 | |a Graphic arts |x Marketing. | |
| 650 | 0 | |a Graphic arts |x Management. | |
| 650 | 6 | |a Arts graphiques |x Orientation professionnelle. | |
| 650 | 6 | |a Ventes |x Promotion |v Études de cas. | |
| 650 | 6 | |a Arts graphiques |x Gestion. | |
| 650 | 7 | |a ANTIQUES & COLLECTIBLES |x Paper Ephemera. |2 bisacsh | |
| 650 | 7 | |a DESIGN |x Clip Art. |2 bisacsh | |
| 650 | 7 | |a DESIGN |x Graphic Arts |x Branding & Logo Design. |2 bisacsh | |
| 650 | 7 | |a DESIGN |x Graphic Arts |x Commercial & Corporate. |2 bisacsh | |
| 650 | 7 | |a DESIGN |x Graphic Arts |x Illustration. |2 bisacsh | |
| 650 | 7 | |a Graphic arts |x Management. |2 fast |0 (OCoLC)fst00946614 | |
| 650 | 7 | |a Graphic arts |x Marketing. |2 fast |0 (OCoLC)fst00946615 | |
| 650 | 7 | |a Graphic arts |x Vocational guidance. |2 fast |0 (OCoLC)fst00946635 | |
| 650 | 7 | |a Sales promotion. |2 fast |0 (OCoLC)fst01103868 | |
| 655 | 7 | |a Case studies. |2 fast |0 (OCoLC)fst01423765 | |
| 776 | 0 | 8 | |i Print version: |a Cyr, Lisa. |t Innovative promotions that work. |d Gloucester, Mass. : Rockport Publishers, ©2006 |z 1592532195 |w (DLC) 2005027583 |w (OCoLC)61694821 |
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