@ your service : how to attract new customers, increase sales, and grow your business using simple customer service techniques /
"A guide to refocusing your business on those who matter most: customers and employees. Technology and social media tools have made it easier than ever for companies to communicate with consumers. They can listen and join in on conversations, solve problems, get instant feedback about their pro...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Hoboken, N.J. :
Wiley,
2012.
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Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Cover; Contents; Title; Copyright; Dedication; Foreword Jeff Jarvis; Foreword Brian Solis; Acknowledgments; Chapter 1: This Could Be Your Brand; Chapter 2: Welcome to Our World of @YourService; Chapter 3: It Starts with a Capital C; Chapter 4: Do you Tell Your Customers Not to Call you?; Chapter 5: Let Me Check with My Boss; Chapter 6: The Social Media Hype; Chapter 7: The Starting Point; Chapter 8: The Snarky Web; Chapter 9: Scalable Intimacy; Chapter 10: Intimate Connections; Chapter 11: The Social Business; Chapter 12: Connecting; Chapter 13: The First Weeks at Comcast.