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Content rules : how to create killer blogs, podcasts, videos, Ebooks, webinars (and more) that engage customers and ignite your business /

"How do you create the stories, videos, and blog posts that cultivate fans, arouse passion for your products and services, and ignite your brand? Content Rules equips you for online success as a go-to guide to the art and science of developing content that people care about. Case studies show h...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Handley, Ann, 1963-
Autres auteurs: Chapman, C. C.
Format: Électronique eBook
Langue:Inglés
Publié: Hoboken, N.J. : Wiley, 2012.
Édition:Rev. and updated.
Collection:New rules of social media series.
Sujets:
Accès en ligne:Texto completo (Requiere registro previo con correo institucional)