Discover your CEO brand : secrets to embracing and maximizing your unique value as a leader /

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An expert CEO coach shares her proven methods that help business leaders discover their unique leadership "brand" and use it to propel themselves to the highest level in their field.

Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Bates, Suzanne
Format: Électronique eBook
Langue:Inglés
Publié: New York : McGraw-Hill, ©2012.
Sujets:
Chief executive officers.
Branding (Marketing)
Corporate image.
Leadership.
Chefs de direction.
Stratégie de marque.
Entreprises > Image.
branding.
corporate image.
Management.
Business & Economics.
Management Styles & Communication.
Accès en ligne:Texto completo (Requiere registro previo con correo institucional)

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