Morgan, J. (2012). Brand against the machine: How to build your brand, cut through the marketing noise, and stand out from the competition. John Wiley & Sons.
Cita Chicago Style (17a ed.)Morgan, John. Brand Against the Machine: How to Build Your Brand, Cut Through the Marketing Noise, and Stand Out from the Competition. Hoboken, N.J.: John Wiley & Sons, 2012.
Cita MLA (8a ed.)Morgan, John. Brand Against the Machine: How to Build Your Brand, Cut Through the Marketing Noise, and Stand Out from the Competition. John Wiley & Sons, 2012.
Precaución: Estas citas no son 100% exactas.