Cita APA (7a ed.)

Slywotzky, A. J., Weber, K., & Courvoisier, D. (2011). Demand: Creating what people love before they know they want it. HighBridge Audio.

Cita Chicago Style (17a ed.)

Slywotzky, Adrian J., Karl Weber, y Dave Courvoisier. Demand: Creating What People Love Before They Know They Want It. [Minneapolis, Minn.]: HighBridge Audio, 2011.

Cita MLA (8a ed.)

Slywotzky, Adrian J., et al. Demand: Creating What People Love Before They Know They Want It. HighBridge Audio, 2011.