Digital impact : the two secrets to online marketing success /

"Win online by attracting the right customers and getting the right performance measurement. Digital Impact answers the critical questions marketers have about connecting with and influencing consumers online. Written in an easy-to-read, approachable format, this helpful guide presents provocat...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Ramsey, Geoff, 1959-
Other Authors: Mayar, Vipin, 1962-
Format: Electronic eBook
Language:Inglés
Published: Hoboken, N.J. : John Wiley & Sons, Inc., ©2011.
Subjects:
Internet marketing.
Electronic commerce.
Marketing sur Internet.
Commerce électronique.
BUSINESS & ECONOMICS > E-Commerce > Internet Marketing.
BUSINESS & ECONOMICS > Mail Order.
BUSINESS & ECONOMICS > Marketing > Direct.
BUSINESS & ECONOMICS > Marketing > Multilevel.
BUSINESS & ECONOMICS > Marketing > Telemarketing.
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