Digitizing your backlist /

"Your backlist promises long-tail sales and newfound revenue. But to tap this potential, your books must exist in a digital form. Learn practical information to make decisions about digitization"--Resource description page.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Goldthwaite, Rebecca
Autores Corporativos: O'Reilly (Firm), TOC Conference (Tools of Change for Publishing)
Formato: Electrónico Congresos, conferencias Video
Idioma:Inglés
Publicado: [Calif.?] : O'Reilly Media, 2008.
Temas:
Electronic publishing.
Internet publishing.
Publishers and publishing > Congresses.
Édition électronique.
Édition sur Internet.
electronic publishing.
Publishers and publishing.
Conference papers and proceedings.
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:"Your backlist promises long-tail sales and newfound revenue. But to tap this potential, your books must exist in a digital form. Learn practical information to make decisions about digitization"--Resource description page.
Notas:Description from resource description page (viewed Aug. 19, 2010).
Descripción Física:1 online resource (1 streaming video file (2 hr., 38 min., 54 sec.))

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