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Social media marketing for dummies /

Learn how easy it is for your market to get your message. Nowadays, if you're not tweeting, Facebooking, or blogging, what are you doing? Everyone has a Twitter account, a Facebook page, or a blog-even celebrities! With the popularity of social networking comes the need to learn about social me...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Singh, Shiv
Otros Autores: Becker, Michael, Williams, Ryan C.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken, N.J. : Wiley Pub., ©2010.
Colección:--For dummies.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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100 1 |a Singh, Shiv. 
245 1 0 |a Social media marketing for dummies /  |c by Shiv Singh ; includes contributions from Michael Becker and Ryan Williams. 
260 |a Hoboken, N.J. :  |b Wiley Pub.,  |c ©2010. 
300 |a 1 online resource (xvi, 272 pages) :  |b illustrations. 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
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490 1 |a For dummies 
504 |a Includes bibliographical references and index. 
588 0 |a Print version record. 
505 0 |a Cover; Table of Contents; Title Page; Introduction; Part I: Getting Social with Your Marketing; Chapter 1: Understanding Social Influence Marketing; Chapter 2: The Lay of the SIM Land; Chapter 3: Getting in the Social Influence Marketing Frame of Mind; Part II: Practicing SIM in the Social Web; Chapter 4: Launching SIM Campaigns; Chapter 5: Developing Your SIM Voice; Chapter 6: Reaching Your Audience and Their Influencers on the Major Social Platforms; Chapter 7: Marketing via Niche Networks and Online Influencers; Chapter 8: Accounting for the Influencers. 
520 |a Learn how easy it is for your market to get your message. Nowadays, if you're not tweeting, Facebooking, or blogging, what are you doing? Everyone has a Twitter account, a Facebook page, or a blog-even celebrities! With the popularity of social networking comes the need to learn about social media marketing. Social media marketing is a cheaper and highly effective way to spread up-to-the-minute news; an easy, inexpensive way to enlarge your audience, customers, and business. Social Media Marketing For Dummies provides an indispensable resource for small businesses and start-ups looking for low. 
590 |a O'Reilly  |b O'Reilly Online Learning: Academic/Public Library Edition 
650 0 |a Internet marketing. 
650 0 |a Internet marketing  |x Social aspects. 
650 0 |a Consumer behavior. 
650 6 |a Marketing sur Internet. 
650 6 |a Marketing sur Internet  |x Aspect social. 
650 6 |a Consommateurs  |x Comportement. 
650 7 |a Consumer behavior  |2 fast 
650 7 |a Internet marketing  |2 fast 
700 1 |a Becker, Michael. 
700 1 |a Williams, Ryan C. 
776 0 8 |i Print version: Singh, Shiv.  |t Social media marketing for dummies.  |d Hoboken, N.J. : Wiley/John Wiley Pub., ©2010  |z 9780470289341  |w (OCoLC)427611063 
830 0 |a --For dummies. 
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