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Predictable magic /
| Call Number: | Libro Electrónico |
|---|---|
| Main Author: | |
| Other Authors: | |
| Format: | Electronic eBook |
| Language: | Inglés |
| Published: |
Upper Saddle River, N.J. :
Wharton School Pub.,
©2011.
|
| Subjects: | |
| Online Access: | Texto completo (Requiere registro previo con correo institucional) |
Table of Contents:
- Setting the stage for success
- Enable your stakeholders
- Map the future
- Personify your consumer
- Own the opportunity
- Work the design process
- Engage emotionally
- Reward your consumer.