Loading…
Effective branding begins with a name ... and other keys to creating brands people love /
"This Element is an excerpt from The truth about creating brands people love (ISBN: 9780137128167) by Brian D. Till and Donna Heckler. Get branding right from the start, with great product names, powerful differentiators, and meaningful, motivating, memorable taglines. Good branding starts with...
| Call Number: | Libro Electrónico |
|---|---|
| Main Author: | |
| Other Authors: | |
| Format: | Electronic eBook |
| Language: | Inglés |
| Published: |
Upper Saddle River, N.J. :
Pearson Education Pub. as FTPress Delivers,
©2010.
|
| Subjects: | |
| Online Access: | Texto completo (Requiere registro previo con correo institucional) |