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Starting an iPhone application business for dummies /

"IPhone apps are hot; the average app is downloaded more than 30,000 times. If you have some great apps in mind, Starting an iPhone Application Business For Dummies will show you how to produce and market them effectively. Starting an iPhone Application Business For Dummies provides clear, reli...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Nicholson, Aaron
Other Authors: Elad, Joel, Stolarz, Damien
Format: Electronic eBook
Language:Inglés
Published: Hoboken, N.J. : Wiley, ©2010.
Series:--For dummies.
Subjects:
Online Access:Texto completo (Requiere registro previo con correo institucional)
Table of Contents:
  • Cover; Table of Contents; Title Page; Introduction; Part I: Surveying the Marketplace; Chapter 1: The Wide, Wide World of iPhone App Development; Chapter 2 : Understanding the iPhone Platform; Chapter 3: Pricing and Revenue Models; Part II: Pinpointing the Business Offering; Chapter 4: Coming Up with a Winning Idea; Chapter 5: Leveraging Brand, Skills, and Content; Chapter 6: Collaborating Internally and Externally; Chapter 7: Sizing Up the Competition; Part III: Lay the Groundwork; Chapter 8: Registering with Apple; Chapter 9: Understanding the Development Tools.