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Executive presence : the art of commanding respect like a CEO /
The result of the latest scientific research in interpersonal communication and human behavior; this book reveals the critical difference between CEOs and those of us who wish to be CEOs. --
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
McGraw-Hill,
©2010.
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- The natural laws of perception : how the people around you perceive you
- Developing your social intelligence
- How to read people and predict behavior
- Engineering buy-in and gaining compliance
- How to master the art of storytelling for personal and professional success
- Shortcuts to influence : the secrets to changing behaviors and attitudes
- Secrets to managing interpersonal conflict and improving relationships
- How to hold conversations nobody wants to have
- Why self-branding is no longer a choice and what your personal brand says about you
- Branding 2.0 : how to use the Internet to build and expand your personal and professional brand
- How the media create meaning in the minds of an audience : powerful messages and the art of spin
- How to use the media to enhance your reputation and raise your profile
- Top seven secrets for success with the media
- You've been Googled : what's the verdict?
- Reputation management 2.0.