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Strategy moves : 14 complete attack and defense strategies for competitive advantage /

This book will become the bible of a bible for the field of business strategy for many years to come. An invaluable playbook of strategic moves for managers, marketers and entrepreneurs, covering all 14 known attacking and defending strategies, and backed up by over three hundred international examp...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Vasconcellos e Sá, Jorge A. De
Format: Electronic eBook
Language:Inglés
Published: Harlow, England : Financial Times Prentice Hall, ©2005.
Subjects:
Online Access:Texto completo (Requiere registro previo con correo institucional)