Yahoo! Web analytics : tracking, reporting, and analyzing for data-driven insights /

"Yahoo! Web Analytics teaches readers how to collect data, report on that data, and derive useful insights using Yahoo!'s free Web analytics tool . This detailed resource from Yahoo!'s Director of Data Insights discusses the why of Web analytics as well as the how while revealing secr...

Full description

Bibliographic Details
Call Number:Libro Electrónico
Main Author: Mortensen, Dennis R., 1972-
Format: Electronic eBook
Language:Inglés
Published: Indianapolis, Ind. : Wiley Pub., ©2009.
Series:Serious skills.
Subjects:
Yahoo! Web analytics.
Web usage mining > Computer programs.
Internet users > Statistics > Data processing.
Web sites > Statistics > Data processing.
Consumers' preferences > Data processing.
Analyse du comportement des internautes > Logiciels.
Internautes > Statistiques > Informatique.
Sites Web > Statistiques > Informatique.
Consommateurs > Préférences > Informatique.
COMPUTERS > Digital Media > General.
COMPUTERS > Web > User Generated Content.
COMPUTERS > Interactive & Multimedia.
COMPUTERS > Web > Site Design.
Internet users.
Web sites.
Online Access:Texto completo (Requiere registro previo con correo institucional)

Internet

Texto completo (Requiere registro previo con correo institucional)

Items no disponibles

Holdings details from

Similar Items