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Yahoo! Web analytics : tracking, reporting, and analyzing for data-driven insights /

"Yahoo! Web Analytics teaches readers how to collect data, report on that data, and derive useful insights using Yahoo!'s free Web analytics tool . This detailed resource from Yahoo!'s Director of Data Insights discusses the why of Web analytics as well as the how while revealing secr...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Mortensen, Dennis R., 1972-
Format: Electronic eBook
Language:Inglés
Published: Indianapolis, Ind. : Wiley Pub., ©2009.
Series:Serious skills.
Subjects:
Online Access:Texto completo (Requiere registro previo con correo institucional)