You've gotta have heart : achieving purpose beyond profit in the social sector /

The CEO of one of America's most respected organizations shows nonprofits how to go from good to great.

Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Wheeler, Cass
Format: Électronique eBook
Langue:Inglés
Publié: New York : AMACOM, ©2009.
Sujets:
American Heart Association.
American Heart Association
Nonprofit organizations > Management.
Nonprofit organizations.
Organizational effectiveness.
Organizations, Nonprofit
Associations sans but lucratif > Gestion.
Associations sans but lucratif.
Efficacité organisationnelle.
nonprofit organizations.
BUSINESS & ECONOMICS > Nonprofit Organizations & Charities.
Accès en ligne:Texto completo (Requiere registro previo con correo institucional)
Table des matières:
  • Acknowledgments; Introduction: Leading with Heart: A Purpose Beyond Profit; 1: A Mission Statement Is Not the Same as a Sense of Mission; 2: When Everyone Points North: Developing a Clear Decision-Making Framework and Business Model; 3: The Power of a Breakthrough Goal; 4: Break Out the Big Brass Brand; 5: Bold Moves and Best Practices; 6: Building the Best Staff; 7: Inspiring the Best Work: Managing Nonprofit Employees; 8: Recruiting and Guiding Volunteers and the Board of Directors; 9: Influencing Public Policy: Nonprofit Advocacy and Lobbying.

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