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Designing the moment : from first impression to conversion /

"In Designing the Moment: From First Impression to Conversion (Streaming Online Video), Robert Hoekman, Jr., author of Designing the Obvious and Designing the Moment, shows you the design elements that will help your users do exactly that. Robert offers examples from successful sites and San Fr...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Hoekman, Robert, Sweeney, Mary
Formato: Electrónico Video
Idioma:Inglés
Publicado: [United States?] : New Riders, 2008.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:"In Designing the Moment: From First Impression to Conversion (Streaming Online Video), Robert Hoekman, Jr., author of Designing the Obvious and Designing the Moment, shows you the design elements that will help your users do exactly that. Robert offers examples from successful sites and San Francisco storefronts, shares stories from his own work, discusses the rationale for each design decision, and shows you how to apply these winning concepts to your own site to increase conversion rates and help you turn skeptical visitors into avid users."--Resource description page
Notas:Title from resource description page (viewed March 10, 2009).
Descripción Física:1 online resource (1 streaming video file (55 min., 6 sec.))
Créditos de Producción:Development editor, Wendy Sharp ; cinematographer, Colin McAuliffe ; video editor, Kathleen Dargis.
ISBN:9780321627032
0321627032