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The definitive guide to the fourteen trends no marketer can afford to ignore. It explains what to do about the increasing power of stories, not facts; about shorter and shorter attention spans; and about the new math that says five thousand people who want to hear your message are more valuable than...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Godin, Seth
Collectivité auteur: HighBridge Audio (Firm)
Format: Électronique Audio
Langue:Inglés
Publié: [Minneapolis, Minn.] : HighBridge Audio, 2009.
Sujets:
Accès en ligne:Texto completo (Requiere registro previo con correo institucional)